Graphic Design

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Brand Identity

Brand identity design plays a key role in the creation, development, and marketing of every single business.

An effective brand identity can help you build your reputation, stand out from the crowd, differentiate from competition, and win your ideal customers or clients.

If you have a business, you need a brand identity.

A good brand identity

Gives your business a unique look and feel
Helps customers recognize and remember you
Makes your communication consistent and professional

An effective brand identity can help you build your reputation, stand out from the crowd, differentiate from competition, and win your ideal customers or clients.

If you have a business, you need a brand identity.

A good brand identity

Gives your business a unique look and feel
Helps customers recognize and remember you
Makes your communication consistent and professional

Logo Design

Your logo design is the one thing that helps people to identify your business and services.

Get it right, and you’ll gain recognition. Get it wrong, and you risk fading into obscurity.

Your logo design should:

Be simple and memorable to help people identify your business
Be versatile enough to be displayed anywhere
Act as a key component in a larger brand identity system

An effective logo design should be; memorable, simple, versatile, appropriate, and timeless. It should help position you properly in the minds of your ideal customers or clients.

If you logo design isn’t hitting home, it’s time for a change.

Print design

Print design used to play a bigger part in marketing that it does today. However, that doesn’t mean you can’t used print design effectively.

You could use print design to:

Create a printed brochure that you give to potential clients and customers
Build a mailing campaign that sees your materials posted directly to clients and customers
Produce a periodic newsletter or factsheet that keeps people up to date with your business

With the recent rise of digital media, and decline of print design, it’s becoming an even more effective marketing tool than ever before. People are happy to receive “snail mail” and “real post” these days!

If you have a business, why not experiment with print design?

Digital Marketing

Digital marketing plays a key role in the success of any business.

Whether you run an online shop, or bricks and mortar store, digital marketing can work for you.

Our digital marketing process will help you to define goals and objectives, measure success, and ultimately, create more leads or make more money online.

At Canny, we offer a range of digital marketing services; find out more information below.